We have a gift for you!

Persoonlijke video postnl

CUSTOMER​

PostNL

Platform

PingVP

Customer

PostNL

Goal

Increase usage of Mijn PostNL

Solution

Personalized video, Interactive video

Platform

PingVP

THE BRIEF

The assignment to Ping Media: come up with a proposal on how we can fill the customer’s emotional bank account and how we can encourage the use of the app and digital tools.

OUR SOLUTION

Personalized video

Our proposal: a personalized, interactive video in which the customer is warmly greeted and receives a suitable offer. The course of the video is determined by how the customer has used the digital customer environment in the past year.

RESULTS

Positive feedback

The moment we’ve been working towards: the videos going live. The initial results are promising: the viewing rate is 94%, and the open rate is 82%. PostNL has also conducted a usability test, and the recipients’ feedback is positive!

The results

0 %
Open rate
0 %
Video viewing rate

TESTIMONIAL

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Ping is voor ons een absoluut voorbeeld hoe een samenwerking met een bureau moet zijn: Super klantvriendelijk, super flexibel, superveel kennis en ervaring in huis, korte lijnen en proactief in begeleiding om je project beter te maken. 

Lorem van Brinnik

PostNL
postnl achter de schermen persoonlijke video

Do you want to know how Ping
can further assist your company?

Want to see more work from Ping?

 

Case

Brunel

Online video

Brunel's hydrogen training

 

CASE

Vattenfall

Personalized video, Interactive video

What type of energy saver are you?

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