Break the Vicious Cycle
of Payment Arrears

THE CHALLENGE

More and more households are struggling with rising bills, while shame keeps them from seeking help.
Traditional payment reminders increase stress and often lead to avoidance rather than payment.
As a result, organisations lose contact with their customers, and debts continue to grow.

Why Don’t
Customers Pay?

It’s usually not unwillingness, but miscommunication that causes payment arrears. Many people feel ashamed, making them harder to reach, while traditional reminders only push them further away.

don’t reach out due to shame or stress
0 %
don’t understand the instructions
0 %

1 in 10 customers with payment arrears unnecessarily end up in debt collection

"

"Human-centred communication leads to
more voluntary payments and fewer escalations.”
- AFM

THE SOLUTION

Personalised Video

More Trust
0 %

Research by Forrester and WUA shows that personalised videos are watched four times longer on average than other content.

Click-through rates are up to eight times higher than with standard emails.
Additionally, 60% of viewers feel more trust when a message is delivered in an empathetic way.

Why is
Smart Video
So Effective?

Personalised video breaks this destructive cycle. With empathetic, tailored communication, customers see their own situation reflected and receive clear, practical options.

“It feels like I’m on my own, and I don’t want to call.”
- SchuldenLabNL

What Can You Expect?

fewer debt
collection cases
0 %
faster
payments
0 %
increase in
customer trust
0 %

Why Does Personalised Video Work?

See their own name, amount, and situation

Understand the message in their own language

Choose when and how to pay

Feel supported, not judged

No manual work, automated follow-ups

Live data on clicks and views

GDPR-proof and easily scalable

Enhance your corporate social responsibility

Curious to Learn More?

Want to know how personalised video can help you achieve your goals?
Book a free consultation

According to the AFM, clear and personal communication measurably increases payment willingness.

Proven Impact

Organisations working with PingVP experience:

  • Up to 30% more self-service
  • Up to 25% fewer calls
  • Up to 3x higher conversion on first payment request
  • Shorter payment terms
  • Higher customer appreciation and lower churn

Get Started Within 3 Weeks

1. Select a customer group with outstanding payments

2. Activate personalised videos via PingVP

3. Measure your KPIs within 90 days

Smarter Help, Better Results

Personalised Videos for Payment Issues:

No pressure

Encourage the right payment behaviour without pressure

Automation

Save time and costs with fully automated follow-up

Build trust

Prevent escalation with an empathetic approach

Effective

Helps both the customer and the organisation — with kindness and results

Frequently Asked Questions

ping driehoek branding
ping driehoek branding

Yes. Especially then, personal communication is crucial to break through shame.

Our technology is 100% Privacy by Design. Data is dynamically loaded through secure CRM integration — never stored in the video itself.

Yes. PingVP integrates via API with virtually any CRM or debt collection system.

No worries. Our benchmark: 58% start the video.

Send us a Ping!

Want to make smart video work for you?
Contact us and we’ll get back to you soon.